Week 12 - Putting the finishing touches to my feature article.

Or rather, the title should be read as "interviews done, now to start writing it!"

I've conducted my interviews - and all of them were sporting enough to reply with length and elaboration instead of the perennial one-or-two-worded replies.

Have read through them all and have even gone back to one of my interviewees for further elaboration on one of his answers.

Before I go on, let me briefly describe my interviewees:

- a social media manager at one of the local football clubs
- a general manager at another one of the local football clubs
- a social media architect with an international communications group

With that out of the way, here are some of the questions I've done up:

• Why do you think clubs are going online to interact with their fans instead of newspapers etc?
• How does the Twitter account allow fans to interact with the club?
• What else can be done, in terms of social media engagement, to allow fans to get involved with the league?
• Why the huge popularity over social media?
• How big an impact has social media had on news-reporting and interactivity between organizations and people?
• Some people are terming social media as the new journalist - quick updates and accessible anywhere. What are your thoughts on this?
• Do Twitter trends usually come about from followers or the followed? (creation of hashtags vs public announcements)

So now, it's about time to get things written out! Wish me luck!

Week 11 - Laying the foundations of a feature article (wait, feature article!?!?!?)

Yes, please do not panic - for I am one with the Matrix of Leadership...

No, not really one with the Matrix yet - although I'm close.

The cause for panic from me was my decision to change my final assignment from a video news package to a feature article.

The reason behind was the change was because I felt I wouldn't have had enough time to run around and film the different interviewees. As such, an email interview would have sufficed for a written feature article + I was able to get more feedback from the interviewees if required so it wasn't a huge decision to switch over.

And oh, in the meantime, I've decided on my topic and news angle.

Focusing on "We’re All a Twitter! Journalism and its negotiation of online, the blogosphere and social media".....The angle I'm gonna talk about is on Twitter and local football - the former being the new sports journalist.

I touched on this topic as I'm a huge football fan and am a regular Twitter user as well. Having said that, I realized that the prominence of local football - be it the S League or the national team - is a lot stronger online than offline. The mainstream media doesn't carry it as much as citizen journalism, where fan blogs are a lot more informative than the newspaper archives.

Coupled with the fact that Twitter is a huge thing in the European football community where journalists and even players own Twitter account that allows them to engage the fans, I decided to run with this.

Ok, now time to go formulate the questions and email my interviewees!
(Yes, I have found/secured them for the interview already!)

Wekk 10 - Embarking on the major assignment

So, after 6 engaging seminar presentations, it was time to drop back to reality of actually doing something instead of just laying back and interact with the information presented through the eyes (and mouths) of my classmates.

It was time to start thinking about my final assignment!

So, after surfing around the web garnering ideas...I finally decided on what I was gonna do...

I WAS GONNA EMBARK ON A VIDEO NEWS PACKAGE!

...this, after talking it through with my tutor (Jimmy Yap) on what was required of both the video interview and video news package.

I didn't fancy editing and presenting an Oprah-like talkshow clip for my final project + I needed a video package to replace my rated-P (as in Pass, just passed) news package from the semester before where my ending Point-to-Camera shot was severely overexposed!

Time to get the angle and questions sorted out - Jimmy's pressing all of us to show some sense of urgency.

Terence...OUT!

Week 9 - Moral Minefields: Legal and ethical dilemma

"What is legal does not necesarily mean it is moral"

This sentence stood out for me in this week's presentation on the legal and ethical dilemma a
journalist might face.

It brought me back to an earlier scandal in Britain that got ALMOST everyone talking - yes, if it made it to Parliament, you can be sure it is big news.

Welsh footballer/superstar Ryan Giggs was named (and shamed) as the party who applied for a gagging order over the media with regards to the revelation of the Manchester United winger as an adulterous individual who slept with his sister-in-law. Although the mentioning of this particular incident was shot down by the Speaker of Parliament, the Opposition MP who brought this up wanted to highlight the enforceability of such a privacy law that didn't garner enough public support anymore.

A privacy law like this should exist to protect the secrecy of situations such as journalism and its sources or maybe a high-profile business deal involving two companies - not to maintain your popularity in wake of an exposed scandal.

Whilst it may be Ryan Giggs who warranted so much media attention. it can be suffice to say that the privacy law has got everyone listening as well. Laws of privacy are meant to protect those who really need it for serious matters, not to cover up an act of infidelity.